Six Steps to an Engaging Pitch Deck

Six Steps to an Engaging Pitch Deck

A pitch deck is a short presentation that gives filmmakers the opportunity to sell their movie idea to potential investors.

A pitch deck is a short presentation that gives filmmakers the opportunity to sell their movie idea to potential investors. In order to make a successful pitch, it is essential to have a well-crafted pitch deck that is both informative and engaging. This can be a daunting task, but we are here to help! Keep reading for our top tips on how to make an engaging pitch deck for your film project.

1. Start with a strong elevator pitch:

An elevator pitch is a brief summary of your film that should be no longer than two minutes. This is your chance to hook the investor and give them a taste of what your film is all about. Be sure to include the following elements in your elevator pitch:

  • The logline (a one-sentence summary of the film)
  • The genre
  • The target audience
  • The protagonist
  • The need (what your protagonist wants or needs)
  • The stakes (what will happen if they don’t get what they want or need)
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Photo by Jakob Owens on Unsplash

2. Create engaging visuals:

Your pitch deck should be heavy on visuals and light on text. This means using compelling images and graphics to tell your story, rather than relying on lengthy blocks of text. Images should be high quality and relevant to your project. Avoid using generic stock photos whenever possible.

3. Include key information about your team:

Investors will want to know who is behind the project, so be sure to include information about the writer, director, and producer as well as any key cast members you have attached to the project. Include headshots and bios for each member of the team so that investors can put a face to the name.

4. Keep it short and sweet.

Your pitch deck should be no more than 10 slides, so make every slide count! Only include the most essential information and leave out any fluff or filler material. Remember, you can always provide additional information if there is interest from investors after your initial pitch.

5. Practice, practice, practice!

Before you step into the room with potential investors, be sure to practice your pitch until you have it down cold. Rehearse with friends or colleagues ahead of time so that you can get feedback and fine-tune your presentation before pitching to major investors.

6. Be prepared for questions.

Once you have delivered your pitches, investors may have questions about your project or team members. Be prepared with answers ahead of time so that you can address any concerns they may have in a confident and professional manner. Remember, the goal is to convince investors that your project is worth investing in!


Following these simple tips will help you craft an engaging pitch deck that will wow potential investors and give you the best chance of getting funding for your film project! Good luck!

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Corbin is a filmmaker and photographer committed to positively influencing those around him.